Worksheet: How to find the essence of your story

Use these simple suggestions to set yourself up for SUCCES.  
So you want to write a story. Or shoot a video. Or even create a social media post.  
Slow down. Before you start writing or shooting, you need to set yourself up for SUCCES. 
No, that’s not a typo. It stands for Simple, Unexpected, Credible, Concrete and Emotional Story.  
These are the elements that every tale communicators tell should include.  
Content needs to be simple so it can be c