What communicators need to know about identity language

Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.You can learn a lot about someone from what they say — but perhaps even more from what they refuse to say.
Language taboos have shifted over the past few years. According to John Kelly, senior director of editorial for Dictionary.com, the most offensive words in our culture today are ethnic slurs.
And that’