Two tactics for communicating about inflation and price increases

A look at McDonald’s and Chipotle’s unusually detailed statements explaining cost hikes.McDonald’s used to have a $1 Menu. When you felt hungry, you could roll up to the Golden Arches and get a small sandwich or a big drink for a buck.
Those days are long gone.
McDonald’s is far from the only business struggling with the skyrocketing costs of, well, everything. From food to labor to rent and utilities, the basic laws of economics are forcing prices upward.
But custom