Threads is a mixed bag for marketers right now. Here’s why.

Things are still in flux — for better and worse. 
Belle Quiao is social media coordinator and Sky McMullen is social media director at Method Communications.
Threads of fate — is this new platform part of your B2B marketing destiny? Signs point to “not yet.” Meta recently launched Threads as a challenger network to Twitter, with a focus on creating a positive community. Some current differentiators include zero paid tiers and zero ads on the app. Thankfully, your ver