14-02-2024 16:45 via prdaily.com

The Scoop: Lyft’s typo causes stock chaos

Plus: AI can’t hold patents, Cybertruck owners are already reporting rust on vehicles.As a PR professional, one of the first things you learn to do is ensure that your copy is clean and free of any mistakes. Based on what just happened with Lyft, some individuals might need a refresher on that concept.
According to The Wall Street Journal, a press release stated that Lyft’s profits were projected to rise 500 basis points, or 5%, in 2024. The problem? The projection was only for a 50
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