Partnership is allyship: NYC Pride’s Sandra Perez on meaningful Pride integrations

Perez keynoted The PR Museum’s “Pride, Prejudice and Politics” virtual event.This year’s Pride celebrations are proving to be high-stakes and serious in tone during a contentious election season, and at a time when The Wall Street Journal reports an increase in activist, ‘anti-woke’ shareholders scrutinizing inclusion programs and donations to LGBTQ+ groups.
2024 also marks the 40th year that NYC Pride took over as the official organizer of the city’s Pr