How not to botch an interview

A cautionary tale from the CEO of X.
Dora Scheidlinger is vice president at Method Communications. 
With audience members comparing it to a dumpster fire and reporters like The New York Times’ Mike Isaac claiming it was one of the poorest executive interviews they’ve ever seen, there’s no question that X CEO Linda Yaccarino botched her recent interview at Vox’s Code Conference. I was as horrified as anyone, but as a former broadcast reporter, I was struck by how rele