06-03-2024 13:00 via prdaily.com

How Microsoft is using AI for measurement for its own comms

From hindsight to foresight.Microsoft is running at the head of the AI craze. From its partnership with OpenAI to its Copilot tool to Azure AI and more, the tech giant is putting out new tools by the day to help people and organizations take advantage of generative AI.
But how is Microsoft’s own communications team using AI in their day-to-day work?
We got a bit of insight during PR Daily’s recent Public Affairs & Speechwriting Virtual Conference, when Microsoft VP of Public Affa
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