7 tips for promoting your organization’s podcast

Get a strong social media and media relations game to thrive.So you’ve interviewed guests, cut audio, chosen snazzy intro/outro music and have fantastic cover art for your podcast. You publish and put it into the world.
Now, the hard work is just starting.
Promoting a podcast is like promoting any other product. You need a strong social media game, tight partnerships and even a media relations strategy.
David Quiñones, SVP of editorial and content at RockOrange, broke down how to ge