5 ways PR pros want to use AI in the future

There’s no doubt that artificial intelligence has overhauled the practice of public relations, impacting the tools professionals use and the way they develop emails, press releases and social media copy — and introducing new pitfalls and anxieties. ACCESSWIRE and PR Daily partnered to find out how PR professionals are currently thinking about AI — whether they use it, what they want to apply it to, what they’re excited about and what they’re afraid might happen