The Best Super Bowl Ad Wasn’t An Ad

There really is nothing quite like the Super Bowl. Every year the sporting event meets pop concert meets TV special captivates a global sporting audience. This year’s game may have had the lowest US TV rating of any Super Bowl in 9 years, but it remains by far and away the most watched TV show to air in the States in the last year. With the NFL’s international presence continuing to grow, this remains one of the stand-out events of the global sporting calendar.Of all the oddities tha