15-04-2021 09:00 via realwire.com

Great demand for carbon-neutral consumer products

Consumers are increasingly thinking about how their personal consumption can support climate action. Labels that inform about the CO2 emissions or the carbon neutrality of a product serve as important decision-making tools. This is the result of a representative survey, carried out by market research institute Appinio on behalf of ClimatePartner. More than 1000 consumers between 16 and 65 in central Europe gave feedback. Over 90 % believe contributing to climate action is fundamentally important
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