Xaxis names Nicolas Bidon as global president amid wider GroupM shakeup

Xaxis has confirmed that former European chief executive (CEO) Nicolas Bidon is now president of the GroupM adtech unit succeeding Brian Gleason in the top spot after the announcement of his own elevation to global CEO of [m]Platform.     
As global president Bidon will be responsible for guiding Xaxis’ overall company strategy, with the promotion marking his second such move within the GroupM outfit in 2016 – a year that has seen significant changes within t