Wunderman acquires 2Sales to bolster Amazon planning and commerce capabilities

Digital agency Wunderman has acquired e-commerce consulting agency 2Sales for an undisclosed sum.
The WPP agency will benefit from 2Sales’ expertise of building brands on Amazon. The group will be merged with Wunderman Commerce and offered to clients worldwide.
This means that 66 2Sales employees based in Luxembourg will join the company, adding to Wunderman Commerce’s tally of around 1,000 people.
Wunderman said that the acquisition strengthens its Amazon expertise, particularly pla