WPP’s Johnny Hornby: 'Google should be given a ‘Cannes-deadline’ to fix fraud or we pull ad spend'
Google and Facebook are “making money hand over fist” and it’s time they use some of that cash to sort the problem of ad fraud by a fixed date, according to The&Partnership founder and chief executive Johnny Hornby.
Hornby – whose agency is part of the WPP group and who has been long-tipped as a potential successor to Sir Martin Sorrell – echoed the sentiments of his boss when he said enough was enough when it comes to Google and Facebook paying lip service to t
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