08-02-2017 20:03 via thedrum.com

Why I chose Jefferson Avenue over Madison Avenue

When I announced I was moving to Detroit after 15 years at a top Madison Avenue ad agency, many thought I had a momentary lapse of consciousness. The first response is generally one word (delivered with a whiff of disdain) “DETROIT?!”  It’s no wonder “Detroit vs. Everybody” has become a cultural movement.
Then, the unthinkable happens. Two minutes into explaining my decision, most people usually say, “Can I come?” 
While I’d like to think
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