Why Generation Z understand the world of social media far better than any other group

To those of us in our late twenties and thirties, the introduction of data was valuable, interesting and new. We could use it to make informed decisions about our online lives, like what types of Instagram photo are going to get the most likes. But for the next generation this culture of data is not new, but instead, an overwhelming wave of numbers for every step, sleep, heartbeat, post and broadcast.
It’s worth following any of these new global stars, if only to see a refreshing snapshot