When it comes to watching favorite shows, viewers prefer to go it alone
People love discussing their favorite shows with friends and significant others, but research recently released by Clusters, a quantitative market research and segmentation agency, shows that audiences prefer to watch their favorite shows alone. 48 per cent of viewers prefer to watch their favorite shows this way, while 31 per cent watch with their partner and 17 per cent watch with the whole family.
“What’s interesting here is that watching TV alone was the most popular answer acros
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