What makes marketers tick?

Marketers come in a variety of shapes and sizes, and more importantly, with a variety of mindsets. As Marketing Week turns 40 this year, it seems an excellent time to investigate just what those mindsets look like, and how they affect marketers’ working habits and professional principles.
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Partnering with research company CrowdCat, we have set out to create psychological profiles of the Marketing Week audience. The project is split in