11-07-2017 15:56 via marketingweek.com

What happened to Tesco’s big plans for a digital Clubcard?

If you’re a Tesco Clubcard member then you’ve probably already received a shiny new card in the post.
Last week, the UK’s biggest supermarket started rolling out an updated version of its Clubcard, which now includes a contactless button so shoppers just tap at the checkout to add their points. It has also inked new partnerships with the likes of Uber. This means for every 50 Clubcard points – equivalent to a £50 shop – accumulated, shoppers can now opt to exc
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