Wagon Wheel returns to TV with first campaign in five years

Veteran biscuit Wagon Wheel gets the wheels turning again, with the first advertisement in five years. 
Burton Biscuit's hopes to reinstate the lunchbox favourite at the front of consumers minds, with the simple message that the snack is 'Epic Inside.' 
The setting for its ad is a nondescript living room. Its protagonists: two ordinary 21st century men. Thus, the video doesn't initially display elements of a typical Wagon Wheel advert. 
There is no horse-drawn wagon maki