VW given the red light over ads that ‘encourage irresponsible driving’
Volkswagen has had two TV ads banned by the ad regulator for “encouraging irresponsible driving”.
The ads for the Volkswagen Polo – the second of which was a shortened sequence of the first – were intended to highlight how the car’s safety systems could help drivers manage certain hazards in a “safe and responsible” way.
To do this, Volkswagen depicted a boy at various stages in his life having accidents on bikes and small vehicles and being rescued by
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