23-02-2018 21:06 via thedrum.com

Vodka maker asks New Yorkers for their 'Absolut Truths' in the Big Apple

Absolut Vodka is a uniquely Swedish company, but even as it touts its ‘Nothing to Hide’ campaign with naked employees in its home country, the global brand travels a more hipster route for its latest campaign in New York City.
The New York-centric campaign launched in late 2017 with out-of-home billboards and wild postings in specific neighborhoods around the city that captured and reflected insider takes on the New York experience.Absolut NYC neighborhood billboa
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