Virgil Abloh, Roger Federer can never be still in Rimowa luggage 120th anniversary campaign

Rimowa, the luxury travel brand under LVMH, and agency partner Anomaly released the first part of its first-ever global integrated campaign to celebrate its 120th anniversary.
The campaign, titled, 'Never Being Still' features its global ambassadors to celebrate the mindset that mastery is a never-ending journey, and that no one builds a legacy by standing still. Among those ambassadors: Roger Federer, Virgil Abloh (mens artistic director at sibling brand Louis Vuitton), model and activist