Verizon's Oath CMO: Consolidation of technology brands to come

Oath, the Verizon-owned media company born from the merger of Yahoo and AOL, has admitted that consolidation of its technology brands including its advertising platforms is inevitable. 
At a press briefing to launch the Oath brand at Cannes Lions, Allie Kline, chief marketing officer for AOL told The Drum that consolidation of the 50 technology brands and platforms under Oath would take place. 
"We want to make it easier for people and not harder for people to buy. The volume