01-08-2018 19:37 via thedrum.com

US Creative Work of the Week: Shutterstock poster campaign goes beyond the photo

Some see stock photography as a necessity in the creative process. Others see it as a starting point for greater work. That’s the concept behind a Shutterstock print campaign by Cazar DDB in the Dominican Republic.
The campaign is designed to help creatives realize that they can go beyond the original photo.
In a series of three posters, a stock photo is the catalyst for an entire scene, which is sketched out around the original image. The Shutterstock crosshairs are st
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