US Creative Work of the Week: Maserati drives through Ontario playing tourist

Maserati decided to take its new SUV on a tour of global cities, all without leaving the Canadian province of Ontario, in its ‘The Grand Tourists’ campaign.
The Italian carmaker partnered with Toronto-based agency LP/AD for the digital content series being broadcast on IGTV. In the digital shorts, four millennial bloggers take a road trip in the Levante S to many of the towns in the province named after bigger, more metropolitan global cities and countries.
Subtitled ‘An Italia