Unilever could use VR to get people to act on their good intentions

Unilever is naturally treating virtual reality (VR) with caution but one area it thinks the medium could make a difference is using it to sell sustainability.   
The business is further than most in turning sustainability into a commercial driver, with its sustainable living brands such as Knorr and Lynx delivering nearly half of its total growth last year. However, one barrier to maintaining this momentum is its ability to tell a more vivid story about how it is reducing its environme