Unicef appoint Xigen to promote #BreakTheirFast campaign
Unicef has appointed digital design agency Xigen to help create rich media activity to support their #BreakTheirFast campaign that will run in the Middle East over the final two weeks of the holy month of Ramadan.
Using the strapline ‘Until Itfar’ - the period when Muslims break their fast during Ramadan -and containing the hashtag #BreakTheirFast, the full service agency has helped create banner ads and re-edited a video communicating that through donating to Unicef it is possible t
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