Under Armour rejigs leadership team amid market turbulence
Under Armour, the Baltimore-bases sportswear brand, is undergoing a bout of leadership changes after a turbulent year saw the loss of several top executives which shone a light on the brand’s market difficulties.
The most dramatic signal of change came in July with the appointment of apparel veteran Patrik Frisk as a new president and chief operating officer, reporting directly to Under Armour founder Kevin Plank, whose arrival immediately preceded the present restructuring.
That saw Under
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