UK supermarket Iceland partners with JD.com to launch flagship store in China
Supermarket chain Iceland is set to launch in China with an online flagship store in partnership with China’s largest retailer JD.com.
The UK supermarket brand, which is best known for its own-brand frozen goods, will launch its store on JD Worldwide, the retail giant’s cross-border e-commerce platform. The store will sell Iceland’s own-brand products such as biscuits, cereals and sauces along with a selection of other branded products including cosmetic brands such asPulsin, R
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