Twitter to double down live-streaming efforts after Grammy's coverage attracts 5.1 million viewers

Twitter's chief financial officer Antony Noto has revealed that around 5.1 million people watched Grammy's video content on Twitter during the awards show, saying the company intends to double its live-streaming efforts in 2017. 
Speaking at the Goldman Technology Conference in San Francisco on Wednesday (15 February) the executive said the company plans to do this by bringing more shows to the platform in Japan and throughout the UK. He also predicted this would attract advertise