‘There’s a myth that data kills creativity’: CMOs on technology, diversity and creativity

The confluence of technology, data and creativity and its impact on the work is a topic that continues to polarize. There are myths, realities and everything in-between and was part of the discussion at the 3% Movement Minicon, held at Deutsch’s new Steelhead space in Los Angeles, focusing on how technology intersects with diversity and creativity.
Joe Oh, president and chief executive officer of FCB West, along with four senior brand marketers from technology, finance and QSR, shared how