theChive expands into bars and restaurants with OOH video product, CHIVE TV

As much as bars would love to show sports all day to help draw and retain customers, there is not always a game on TV. To help fill the void, theChive, the Resignation Media-owned web property geared toward millennial men, has introduced CHIVE TV.
The video network, which for now largely consists of viral videos, is available free to bars and restaurants to stream content via a Roku device. VentureFuel, the digital ad network, is helping to monetize CHIVE TV, enabling advertisers to target down