The Trade Desk acquires Adbrain

The Trade Desk announced today (October 25) that it had agreed to acquire the assets of Adbrain in a move that demonstrates mergers and acquisitions (M&A) in the adtech space show no sign of abating.
Financial terms of the deal were not publicly disclosed, but The Trade Desk said that it will not have any material impact on its upcoming quarterly financial results, and that the pair have worked together since October 2015.
Adbrain helps advertisers to piece together cross-device cu