The Rail Delivery Group lands M&C Saatchi and Walker Media to highlight £38bn network improvement

The Rail Delivery Group has appointed M&C Saatchi to handle its advertising contract and Walker Media it's media services contract, valued together at £5.7m, following a tender process. 
The organisation, which oversees passenger and freight operations across Britain as well as Network Rail, is to develop a nation-wide campaign which will aim to highlight the revival and ambition of the rail network and how it benefits the economy. 
This will be the most significant nati