07-02-2018 15:37 via thedrum.com

The launch lowdown: from tabloid Guardian to Amazon Go, brands' new year launches rated

Veganuary. Dry January. Blue Monday. A sobering, cruelty-free look in the cracked mirror of the year just gone, January is rife with the making and breaking of new habits, justified by the fact that the month contains your – statistically proven, apparently – glummest day at work.
Yet despite the soul-searching, the re-evaluating, the ‘new year, new me, straight after that pack of Digestives’, the transition period between Christmas excess and January reboot brought with
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