The Guardian outsources sales operation for independent agency accounts

The Guardian is outsourcing its sales operation for its independent agencies but will continue to manage the day-to-day running of the accounts for the larger agency networks.
Responsibilities have been handed to media sales house Canopy Media Management, which has worked with the publisher since 2008. Moving forward, the business will take on the Guardian's clients at the several independent agencies it sells to, though its own internal teams will still be on hand to assist with any queries.
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