The future of TV uses human insight and machine creativity

One of the areas I have been exploring this past year is ‘computational creativity’. That is using machines that create written words and images and video. One of the subsets of computational creativity is personalization. We have been working with companies and startups that allow brands to create video that is personalized depending on who is watching – a skill that is called dynamic social video. So if, for example, you are watching an ad on Facebook and you are interested i