The CMO Challenge: Lessons from L'Oreal
Like the change in season, change in the advertising industry is imminent and can sometimes be unavoidable. However, learning to weather change well is something many marketers are still getting used to. It can be a treacherous path navigating new regulations, agency restructures and emerging technologies that threaten marketers’ methodologies.
But rather than panic over the turning tide, The Drum has created a webinar series together with software company Domo to help navigate this period
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