The Chipotle Effect: Why now is the time to re-examine your social media policy

In January of 2015, Chipotle employee James Kennedy tweeted something negative about his job. The moment he tweeted, he broke Chipotle’s corporate policy forbidding employees to post about the company on social media. And while Kennedy’s tweet was negative in tone, Chipotle and other brand’s social policies cover all social media activity, whether you tweet, post or snap something good or bad. As a result of this tweet, he was fired.
In March of this year, a Federal ruling