The art of creating a killer creative marketing strategy

Strategy, strategy, strategy is as important today in marketing as location, location, location has always been in property. Having a great creative strategy to support your brand, or to build your client’s brand, is absolutely vital if you want your communications to be cohesive and really engage with your audiences. But unlike apples, great creative marketing strategies do not grow on trees.
So, where do great strategies come from? From the minds of people like Greg Lappage, TVC Group&rs