Tesco discount division to challenge Aldi and Lidl at their own game
Tesco is leaving all options on the table as it responds to the growing challenge faced by discounters Aldi and Lidl with reports suggesting it is prepared to open a ‘new retail format’ backed by an initial contingent of 60 stores.
It is suggested that the cut price subdivision could be branded Jack’s, in reference to Tesco founder Jack Cohen, with the trial likely to get underway as early as September.
Speculation has reached fever pitch following the appearance of online adve
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