Tennent’s Lager tops up Scottish Rugby sponsorship
Tennent’s Lager has agreed a multi-year extension to its Scottish Rugby partnership, seeing players convene on Wellpark Brewery in Glasgow to celebrate.
The seven-figure deal now sees the lager brand support the national side as well as the Edinburgh and Glasgow Warriors and title sponsorship of the Scottish domestic leagues.
Damien Hoyland (Edinburgh), Adam Ashe and Rob Harley (Glasgow Warriors) visited the brewery to ink the contract.
Jason Ash, chief marketing officer, C&C Gro
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