13-04-2018 13:35 via thedrum.com

Tasting notes remain a mystery with The Glenlivet Code limited edition whisky

Premium whisky brand The Glenlivet has released its latest limited edition, Code, without tasting notes.
The limited edition challenges consumers into guessing the secret tasting notes, with a trip to an exclusive experience at The Glenlivet’s distillery in Scotland as the prize.  Code’s launch is accompanied by an online game developed by digital agency Zone, accessed by scanning the packaging in the Shazam app.
The creative concept, name and packaging were conceived by lead de
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