25-09-2018 11:15 via thedrum.com

Snapchat's visual search tool now lets people find and buy products on Amazon

Snap has launched a visual search collaboration with Amazon that makes it easier for people to search for products in Snapchat, then buy them from the e-commerce giant. 
Using Snapchat's existing visual search tool, people can now use the app to point their camera at physical product or barcode to then be redirected to an Amazon pop-up card for that product or something similar.
The service is in testing and will be made available only to a small percentage of Snapchat users in the US initi
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