Snapchat hosts Pokemon Go inspired AR Easter Egg hunt
Snapchat has channelled Snap Maps and augmented reality to host an Easter Egg hunt in the US and Canada.
The messaging and content app has hidden virtual eggs in real-world locations encouraging users to get out-and-about taking pictures, similar to the game mechanism present in Pokemon Go.
When users approach an egg, they can open it to reveal and u a new 3D World Lens. The game is also scored, rarer eggs carry higher values.
This marks the first year the company has hosted such a hunt and coul
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