Sky and BT sign breakthrough TV content sharing deal

After years of talks Sky and BT have come to an agreement to sell each other’s channels on their TV platforms.
The deal means Sky will be able to market and sell the BT Sport service, boasting Premier League and Champions League football, to its customers directly through one single Sky contract.
In return, Sky’s full Now TV streaming service will become available on the BT TV set-top-box, opening up the full Sky Sports range along with Sky Atlantic, Sky One, Sky Living and Sky Cinem