Savlon raises awareness about hygiene among kids through engaging storytelling

Indian antiseptic brand, Savlon rolled out its new initiative #SavlonSawathIndia  (SavlonHealthyIndia) to raise awareness about hygiene among kids on Global Handwashing Day and encourage behavioral change.
As part of the initiative, Savlon launched a film Haath Se Baat (Talking to the hand) where a hidden voice artist imitates germs and enlightens children about the dangerous diseases germs can spread like typhoid, diarrhea and vomiting.
Savlon Swasth India Mission seeks to accelerate