Samsung, Santander, Snickers: 5 things that mattered this week

Snickers takes ‘first steps’ on diversity journey
Snickers is focusing its marketing on the LGBTI community for the first time, using its online advertising to tell consumers they should “be who you are”.
The Mars-owned brand partnered with online publisher Gay Star News to launch Gay Star Support, a new section of the Gay Star News website that will provide resources for anyone in the community who is struggling with accepting themselves or coming out.
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